Press Release

Textkernel Unveils Unified Brand and Merges Acquired Companies

Amsterdam, Netherlands — 14 December 2023

Home / Learn & Support / Blog / Textkernel Unveils Unified Brand and Merges Acquired Companies

Textkernel, a leader in AI-powered solutions for staffing, recruitment, and HR technology, proudly announces a significant milestone in its journey. Following the strategic acquisitions of Sovren, Akyla, Wiseguys, and Joboti, Textkernel is set to unveil a consolidated, unified brand. This move underscores the company’s commitment to empowering customers to modernize HR technology, connect people and jobs better, and reflects the company’s maturity and growth. The announcement marks the culmination of integrating solutions and teams from the acquired companies

Brand Evolution and Unification

Gerard Mulder, Textkernel’s CEO, comments, “The evolution across our brands and sustained growth have propelled us toward a unified brand that reflects our maturity and purpose.”

Founded in 2001 and under Main Capital’s stewardship since 2020, Textkernel is refreshing its brand to mirror its mission: building AI-powered technology that gives meaning to textual data and connects people and jobs better.

A Promise of Performance and Growth

The newly revealed logo is not just a design; it encapsulates a promise of performance, growth, and a balance between credibility and innovation. The sail-inspired design symbolizes integration into ecosystems, forward movement, and the multiplier effect that Textkernel delivers to its customers. The stylized “X” symbolizes the equilibrium between our reason for being—connecting people and jobs—and our means to achieve—technology, AI, and data.

Better Together: Achieving More

The merger unites Sovren, Akyla, Wiseguys, Joboti, and Textkernel under a single brand—Textkernel. Beyond individual entities or solutions, the unified brand embodies boundless potential through a harmonious blend of people, expertise, and innovation. Together, we are unequivocally better.

A retouched image with Textkernel's branding crop and an orange feel, showcasing effective strategies to maximize team productivity.

Minimal Impact, Maximum Potential

For customers, clients, employees, and stakeholders, this rebranding has minimal impact. The transition to a cohesive entity has been in progress for the past two years, marking the final steps in establishing a unified Textkernel.

Official Launch: December 14, 2023

Join us as we officially launch the new brand on December 14, 2023. Together, let’s embark on a journey where technology meets purpose, and together, we achieve more as one united force – Textkernel.

For media inquiries, please contact:
Samantha Kaaber
Global Marketing Director
Email: kaaber@textkernel.nl